MicroSalt Secures New Orders for Low-Sodium Salt
LONDON - MicroSalt plc (AIM: SALT), a company behind a full-flavored natural salt containing approximately half the usual sodium content, has announced several bulk purchase orders, including a new business-to-business (B2B) customer.
One of the world's largest food, beverage, and snack manufacturers, referred to as Customer C, has placed an initial order for approximately 22,680 kilograms of MicroSalt® following extensive testing across various product lines. The first use of MicroSalt is scheduled for November in one of Customer C's leading food products. Discussions with the customer indicate that annual usage could exceed 90,718 kilograms. MicroSalt is also anticipating additional orders for its product to be used in a popular cereal brand and energy bars by early 2025.
Additionally, Customer B, a long-standing B2B customer of MicroSalt operating in Mexico, has ordered an extra 28,966 kilograms of MicroSalt for delivery in January 2025. This order is expected to reach an annual total of approximately 290,299 kilograms.
Furthermore, a new B2B customer, part of Canada’s largest spice and ingredient company, has placed two orders totaling approximately 1,361 kilograms of MicroSalt for use in low-sodium seasoning production.
Rick Guiney, CEO of MicroSalt, expressed excitement about a significant new order that will replace traditional salt in a major product line, in addition to the product lines already launched with a globally recognized customer. Guiney also highlighted the increasing appeal of the company in the spice and ingredient sector and the positive outcomes from their participation in the SIAL event in Paris last week.
These developments reflect a growing market interest in healthier seasoning alternatives and MicroSalt's expanding footprint in the food industry. The information in this report is based on a press release from MicroSalt plc.